Arkansas Senate Bill 79, the so-called “Broyles Bill” or the “Rights of Publicity Bill,” was legislation intended to protect the right of an individual to prevent the unauthorized commercialization of his or her image, voice or signature.
Unfortunately, as a result of numerous amendments and misinformation regarding the scope of the bill, its clarity and purpose were lost, and Gov. Asa Hutchinson vetoed the bill on March 31.
I proposed SB79 as part of my representation of the family of former University of Arkansas coach and athletic director Frank Broyles.
Sen. Jon Woods, R-Springdale, and Rep. Greg Leding, D-Fayetteville, worked diligently to support the family member’s efforts to protect their father’s image, as well as the image of other residents in... [ MORE ]