Banking & Finance >
Last updated on Friday, May 22, 2015, 9:04 am

United Bank Refreshing Logo, Branding

Springdale-based United Bank will soon unveil a refreshed brand, which will include a new logo and revitalized website. “After 37 years, I guess it’s time to update a few things,” Nathan Gairhan, the bank’s CEO, recently told Whispers. Gairhan wasn’t quite ready to share anything more specific. He said the bank has been working with a local advertising agency to develop a new look and there are still a few details to iron out. The lender’s initiative comes at a time when other regional lenders are not only rebranding, but changing to an entirely different name. (i.e. First State Bank of Northwest Arkansas changing to Today’s Bank). Gairhan assures us: United Bank will still be United Bank, same as it was when founded in 1978. Expect the lender to unveil... [ MORE ]

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